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Strategic Management - Formulation, Implementation and Control

Publisher : Tata McGraw-Hill

Quality : Used - Very Good  

Pages : 788

Format: Paperback

Edition : 2008

Edition :2008

Category : Text Books - Management

New Book List Price: 320.00

Used Book Price : Rs.100

You Save: Rs.220

Book Summary

The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs.